How Dental Practices Can Use Facebook Polls to Increase Engagement
Many dental practices who use social media are constantly wondering what else they can do on their page to increase engagement (such as Likes, comments, and follows). One way Facebook allows brands and businesses to interact with their followers is through poll questions.
Asking poll questions is a great way to learn more about your audience (patients), generate new topic ideas for posts, and interact with your audience.
To create a poll question, simply go to your practice’s Facebook page and go to write a post. From there, click...
How Dentists Should Respond to a Negative Review
You know what they say – you could be the juiciest peach in the world and there’s still going to be someone who hates peaches. For most businesses, including dentists in 2018, negative reviews now just come with the territory.
But this isn’t always a bad thing. In fact, a negative review can give your practice the opportunity to show that it wants to listen to patient feedback, values opinions of patients, and cares about making things right.
So if you get a bad review, here’s how to address it...
5 Things a Dentist Can Do to Build a Better Reputation
As a dentist, you already know the power of online reviews. Everyone fears the dreaded negative review but your day can instantly be made when a loyal patient boasts about you and your practice for everyone to see.
With nearly 80% of people trusting online reviews as much as a personal recommendation – it’s safe to say that online reviews are here to stay. Among helping you build trust among potential patients, they can also help your practice appear higher on search rankings.
Instead of fearing online reviews (like...
If you’re like most dentists, you probably have some form of social media presence by this day-and-age (if you don’t, make sure to check out our Facebook Pro solution so you don’t get left behind).
One of the hardest parts about marketing your dental practice on social media, namely, Facebook, is finding time to create thoughtful, relevant, and educational posts that will add value to your audience’s feed. After all, the more interactions you get (likes, comments, shares) on a post – the better!
No-shows – they’re the nemesis of dental office managers everywhere. They throw your well-planned schedule out the window and leave your team in a tailspin mentally reshuffling the day in five-minute increments.
Last minute cancellations and patients that just ghost are more than annoying – they’re costly. In fact, Dental Economics reports that 10% of all dental appointments result in cancellations or no-shows, which can cost practices up to $70,000 a year in lost production1.
So, what’s a dental practice to do about no-shows? You might be surprised at the impact a few seemingly simple tactics can...