PracticeMojo Dental Marketing Blog

  1. How To Reduce No-Shows – PracticeMojo

    August 01, 2018

    No-shows – they’re the nemesis of dental office managers everywhere. They throw your well-planned schedule out the window and leave your team in a tailspin mentally reshuffling the day in five-minute increments.

    Last minute cancellations and patients that just ghost are more than annoying – they’re costly. In fact, Dental Economics reports that 10% of all dental appointments result in cancellations or no-shows, which can cost practices up to $70,000 a year in lost production1.

    So, what’s a dental practice to do about no-shows? You might be surprised at the impact a few seemingly simple tactics can...

  2. How To Get More Dental Patients – PracticeMojo

    July 24, 2018

    More – it’s what we’re all about. More relaxing, summer afternoons? Bring ‘em on! More Starbucks cold brew? Fill ‘er up! More ice cream? Definitely – a triple scoop, please! More time home with the kids? Mmmm…that’s a tough one. More dental patients? For sure.

    While the indulgent days of summer may be limited, your ability to get more dental patients doesn’t have to be. Read on for the top three things you can do today to attract more dental patients tomorrow.

    First and foremost, get your practice website up-to-date! Your website is the foundation of your...

  3. What Makes a Great Appointment Reminder Email Template | PracticeMojo

    July 17, 2018

     

    We love effective, timely communications that are easily read, clearly understood, and spark some type of specific response. In today’s digital world, however, we are on information overload – constantly bombarded with emails, text messages, app notifications and more. People no longer carefully read emails that dive into their inbox, they’re skimming it.

    So how can you stand out from the clutter and ensure patients read your appointment reminder email? Use these tips to cut through the clutter and help patients arrive on-time and prepared for their next appointment:

    1. Break through the clutter with a compelling and informative...

  4. It’s Summertime and Patient Communication Is… Easy?

    July 11, 2018

    Ahh summer – days that seem to stretch on forever, relaxed work hours, impromptu BBQs and trips to the beach. For every one of your patients breathing deeply and digging their toes into the sand, there’s another one (or three) balancing camp drop-off and pick-up times, car pool schedules, and trying to fit in as much family fun as possible, all while secretly counting down the days until school starts again.

    Whether you’re competing with last-minute vacations or over-booked schedules, summer can be a tough time to keep your dental chair occupied. Before you hang a “Gone Fishing” sign...

  5. Top 5 Reasons Dental Offices Don’t Need an Effective Recare System

    June 28, 2018

    Here’s the Top 5 Reasons Dental Offices Don’t Need an Effective Recare System

    We love a good bit of sarcasm which is what caused us to start thinking about why dentists might not want or need an effective automated recare system for their practice. Below are the top 5 reasons we developed of why practices may not have an interest in having an effective automated patient communication system:

    Reason #1 – We don’t mind when patients fall through the cracks. Whether it’s limitations in your system or overwhelmed front desk staff, you’re most likely not reaching...

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