PracticeMojo Dental Marketing Blog

  1. How to Improve Patient Loyalty

    October 16, 2017

    As a dentist, you spend a lot of time and resources trying to bring new patients into your practice, which is important, but don’t let it come at the expense of keeping your current patients. In today’s fast-paced market where trying to keep up with the next big thing will give you whiplash, patient loyalty is worth its weight in gold.

    It’s cheaper to maintain an existing patient; it costs 6 times more to attract a new patient than retain a current one. Second, it’s easier to keep an existing patient on the books; you’re...

  2. How to Get More Online Dentist Reviews

    October 06, 2017

    How Dentists Can Actually Get More Online Dentist Reviews from Patients

     

    When it comes to online dentist reviews, some dentists truly want to find out what they can to do get more, while others are a bit hesitant to invest time in this effort, and simply see it as another channel they must monitor online.

    The reality is, online reviews are only growing in importance, and 90% of consumers read online reviews before visiting a business.1 If your dental practice doesn’t have online reviews, it may come across as suspicious to potential new patients, making them think “what...

  3. Exciting News for PracticeMojo Subscribers!

    February 09, 2017

    We are excited to share that PracticeMojo has been acquired by ProSites, a leading provider of dental practice web site design and online marketing solutions. This new partnership leverages synergies between two complimentary companies by combining innovative technology and dental practice expertise that helps dentists accelerate practice growth and see measurable results.

     

    ProSites and PracticeMojo share a common vision of helping dental practices maximize their active patient counts. This new combination will allow us to provide a full-suite solution for dental practices looking for a single-vendor to solve their patient acquisition and engagement needs...

  4. A Better Patient Experience for Increased Case Acceptance

    June 28, 2016

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    When you reflect on how you get patients to accept your treatment plans, what comes to mind? Maybe a conversation of benefits. A brochure. And if you’re really good, a visual aid like a 3-D model or video. But case acceptance is more than any of these steps. Case acceptance starts with every new patient—from the very first phone call to the last follow-up visit. 

     

    They’ve made an appointment... Now what?


    Your new patient has scheduled an appointment. That doesn’t mean you should wait until they get to the office before you communicate with them again...

  5. Whats Your ROI?

    March 02, 2016

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    Sending the right communication to the right patient is the difference between a full schedule and an empty one. We took a deep dive into our data from 2015 to see just how many automated communications we helped our offices send and how post cards and automated phone calls affected their return on investment. 

    The Study

    To get a better understanding of how automated phone calls and postcards affected patient engagement with dental offices, we looked at just under a thousand dental offices across the U.S. based on the types of communications they chose to utilize for their patient...
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